If you don’t study, you’ll end up like me…

“If you don’t study you will end up like him,” my math teacher said barely holding his frustration back.”

(Partly, it was my fault, I was never good at Math, I am still not.)

“I don’t care about Math, because I want to become a web designer”, I said.

“So what do you know about building websites”, he asked

I stood silently for a few seconds, then left for home pretending I didn’t hear him.

Honestly, I didn’t know anything about building websites.

I just said that because that was the first thing that came to my mind and I wanted to save my face.

So I went to a local web design institute to inquire, the tuition fee was $500″ for a 6 weeks crash course.

My father was going through a rough patch at that time, so I knew it won’t be easy on him.

But still, I decided to ask.

He was having his breakfast in the hall.

I nervously sat in front of him.

“Papa I want to become a web designer, I said while holding my breath.

For a minute he didn’t say anything, finished having his tea then looked at me and asked.

How much?

“$500 for a 6 weeks crash course”, I said

” I don’t think you will be able to handle it, son”.

“I would be happy if you can graduate without flunking”.

(I was pretty bad at academics and I would rarely finish my assignments, to say I was not a bright student would be an understatement.)

“But you allowed Deepak (My elder brother) to join a web development training program, which he never even finished”.

He didn’t answer my question and left for work.

I knew he had his reasons, so I didn’t argue.

But the thought of learning how to build websites stuck with me.

I wanted to prove to my dad and my math teacher, that I am not useless.

But the problem was I had no money to learn Web designing.

Suddenly, it hit me even though Deepak never finished his web development training, he must have received some study material.

I sneaked in his room, and started searching for the wardrobe where he kept his books, after 15 minutes of searching I found two books:

“Basics of web development”

And

“Basics of HTML/CSS”.

I was happy as a clam.

Even though I never got to go to a Webdesign school I taught myself how to build websites studying my brother’s material.

Funny thing is to this day he can’t build a website even if you put a gun to his head.

Three years later I got my first paying Webdesign client, and a few months later I quit my job to go full time.

Since then I have built hundreds of websites for my clients and also for many of my online businesses.

The ability to build websites changed my life.

The point of telling you all this?

If my Math teacher would have not insulted me and papa didn’t say No to me.

I would not have felt motivated to learn building websites.

And I would not have become an Entrepreneur.

What I am saying here is as much as we hate insults and painful experiences, the truth is that they shaped us into the person we are today.

As Steve Jobs said you can’t connect the dots looking forward; you can only connect them looking backward.

So you have to trust that the dots will somehow connect in your future.”

Our lives are filled with experiences like this.

So I would love to hear:

What experience you felt was insulting at the time but later became the most
valuable lesson you wouldn’t trade for a million bucks

Sit Down And Bleed

Hemingway said – “There is nothing to writing. All you do is sit down at a typewriter and bleed.”

But is writing that difficult?

Well, the answer is yes and no.

This quote might be true for novel writers, I know writing fiction can be really hard.

But for us experts and coaches, writing is not as difficult.

But somehow everybody wants to behave like they are writing the next masterpiece.

Your blog posts don’t need to be perfect, to get you clients.

If you are a coach or an expert of some sort, you have it much easier.

I promise you can write much faster if you do these two things:

1. Stop believing writing is super hard, it’s not. Not for you at least. It’s just like speaking. When you are speaking you are not thinking that much that is why you can speak easily. And the only reason you find writing hard is that you are judging yourself too harshly.

I would let Mark Twain summarise this for you: “If everybody talked the way they write, everyone would stutter.

2. The second and very important mindset shift I want you to make is I want you to stop writing. Yes, I want you to put words on the paper but you don’t have to “Write”. Sound confusing?

Here is the thing as an expert if you know your topic well enough, you don’t have to come up with super creative ideas, all you have to do is tell what you have already done.

Like what you have accomplished, how you did it, what kind of results you helped your clients achieve etc.

In other words, I am asking you to stop creating and start documenting.

These 2 simple mindset shifts will help you write at least three times faster.

You Don’t Need Testimonials To Get Clients

There I said it.I need to address this once and for all.A lot of coaches use excuses like:

“If only I had a few testimonials I would be able to get clients.”

Here is the thing, testimonials are easy to fake, and clients know that.

So they are losing their effectiveness.

Besides everyone even Tony Robbins started off with no testimonials.

So if you think you are good at what you do, stop worrying about testimonials.

Fortunately there is another way to get clients even if you don’t have any testimonials.

Experts have been using this for long.

In fact because of this many experts don’t even need to show testimonials sometimes.

The best part is once you have mastered this you will have more testimonials than you can showcase.

So what am I talking about?

I am talking about the ability to create Epic content.

Epic content, allows you to get Free marketing.

It allows you to solve people’s problems before they have invested a single dime with you (Testimonials can’t do that).

Content allows you to give results in advance, which builds trust and authority.

Imagine this, if my free content allowed you to get your first client would you even care about how many testimonials I have.

You can do the same…

Content is the name of the game.

So if you haven’t been putting out epic content yet.

Just do it.